‘trust deficit means that rulers will be thrown out of power, sooner or later’
Communication Models is a means of understanding, the
communication process. It is one of the ways to analyze communication.
Communication model is not a reality but a perception of
reality.
A model is a pictorial presentation of the essential
components that make models.
Function of a (communication) model is to provide images of
the whole that one may not otherwise be able to see.
Information is simplified.
Communication Models allow us to ask questions, they
clarify.
“In order to
understand the dynamics and the nuances of that particular object”
Evolution is a continuous process even in media, we know
this to be true when we look back at our state of media from 1920’s to what it
is today, a lot has changed since the 1920’s.
The influential philosopher of the Greek first used rhetoric
Model in 300 B.C. …
Speaker – Speech – Audience – Effect -
|
Occasion
“Speech/es will persuade
people”
Aristotle advocated that different speeches have to be made
for different audiences. Meaning that a speech has to be tailor made to suit
the audience dynamics. Aristotle also emphasized on the importance of an Orator
in public speaking domain.
- She/He ought to prepare speech and evaluate audiences’ psyche before delivering the speech.
- The end goal is to influence and persuade the targeted audiences.
- The model emphasizes on the role of audience in communication process.
- The model is more focused on public speaking than inter-personal communication.
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